The financial crisis is squeezing many Americans' budgets. In an expensive city, like New York, that is especially true. Trend-spotting experts say being frugal is suddenly cool - even in Manhattan.

via NPR - National Public Radio

January 21, 2009

Every year companies spend billions of dollars on market research trying to determine what makes you tick. Now, a new startup says you don't need a focus group to find out what's in -- all you need is a computer and a good pitch.

via The Takeaway - WNYC Radio and Public Radio International

September 16, 2008

The guys behind social trendcasting site Edopter want to know how, exactly, something becomes popular, but they need you to do it. Can they build the Wikipedia of trends? Do we want them to?

via The New York Observer

September 10, 2008

There is a lot to like about Edopter...

via Threeminds

July 23, 2008

The potential for a solid business model here is huge. If it were to take off, they would have access to a very hard to reach demographic - early adopters...

via TechCrunch

July 19, 2008

the next generation of Web heavies...

via Esquire Magazine

July 2008 Issue

a well-developed and fancy service that uses the wisdom of crowds in a trendy way... .

via The Next Web

April 14, 2008

edopter is a win-win for both consumers and marketers...

via Killer Startups

April 13, 2008

The Startup Review: Edopter Gives User Stats on Market Trends

via Mashable

April 11, 2008

Sounds like the latest new craze - very possibly. For more thoughts on what will be getting the world talking, point your browser at edopter.com...

via BBC

March 21, 2008